OUR MISSION
To build a simple digital home lending platform that fits every client perfectly.

Every client has different needs; that’s why we made our technology modular. We help all of our clients tackle their unique home lending challenges and realize their differentiated vision of lending.

Roostify Office

OUR VISION
A world where financial success is possible for everyone, thanks to an innovative home lending experience.

It’s not enough to do digital lending better. We see past the efficiencies and the cost-savings to the end-user—the people looking for a place to call home.
Join our team

OUR STORY
The Roostify Journey

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Before we started Roostify in 2012, the mortgage process was inefficient and left consumers feeling confused and alienated. Getting a home loan was slow, nothing was automated, and there was way too much back and forth between lenders and consumers. Worst of all, the process wasn’t transparent—consumers would submit personal information into a void, with no idea what was supposed to happen next.

So we started to create one perfect digital mortgage solution.

The problem was: we couldn’t—because every lender we talked to did home lending a little differently. They all had different ideas of what made the “perfect” digital lending solution. There was no one-size-fits-all solution.

There was, however, one commonality: every lender wanted a truly consumer-centric solution.

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Then, it hit us. Instead of trying to build the perfect out-of-the-box home lending solution, we created all of the required components, in modular, configurable pieces, with the consumer’s experience in mind. That way, we could give lenders digital mortgage solutions to suit their specific needs and become genuinely consumer-centric.

Today, Roostify helps lenders process over $50 billion in loans each month, from large enterprise banks to thriving independent brokerages. No two versions of the Roostify platform are identical, but we serve all our clients the same way: making their lending process smarter, faster, and most importantly, simpler.

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WE WORK BEST WITH
Our most successful clients...

Have a clear vision for optimal home lending

You know what your ideal home lending solution looks like—and we’ve got the building blocks so you can make it a reality.

Know the value of maximizing efficiency

Simplifying your lending process gives you the opportunity to focus and evolve—spending time on things that really matter. 

Are ready to take home lending to the next level

You have some digital capabilities, but is it doing everything you need it to be? You’re ready for something tailored, smart, and complete. That’s where we come in.

OUR LEADERSHIP TEAM
Guiding us to achieve our mission

There is not much in common across the Roostify team—we come from various backgrounds, work from different parts of the United States, and have diverse expertise. But the few things we all have in common are the most important—these are the things that unite us.

We’re bound together by our passion for making home lending accessible to all people. We’re fueled by our love of problem solving and innovation. And, because we’re a founder-led team, we’re tight-knit, collaborative, and supportive above all else. 

Rajesh Bhat

CEO & Co-Founder

Chris Boyle

President of Home Lending

Eric Amblard

CFO

Roger Fendelman

CCO

Bill Elderton

CTO

Syed Ijaz

Chief Customer & Delivery Officer

Gaz Lloyd-Owen

VP - Product

Sujai Asur

Head of Engineering

Mike Nemeth

Head of People Operations

Todd Kamps

Head of Design

Randy Jones

 VP of Sales & Business Development

John Evans

VP of Client Success

Gina Roffo,

Head of Marketing

OUR PARTNERS
Reimagining home lending, together

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Contact Us

Headquarters
180 Howard Street
Floor 1
San Francisco, CA 94105

For any marketing, public relations, HR,  or other inquiries, please use our contact form.

For customer product support, please use our Support Portal.

Support Portal