Roostify Names Sandeep Aji as Vice President of Products

Seasoned veteran tapped to further enhance platform offering, API capabilities

San Francisco, Calif. (June 1, 2017) - Roostify, a provider of automated mortgage transaction technology, today announced it has named Sandeep Aji as Vice President of Products. Aji will be responsible for overseeing the continued development of Roostify’s mortgage technology platform – from enabling more API-driven capabilities to improving user experience for lenders and consumers.

“As someone who has spent the greater part of his career focused on product development, I could not be more excited to be working with Roostify, a platform that transforms an outdated process,” said Aji. “Banks and lenders looking for a digital mortgage solution now have the opportunity to get up and running very quickly using Roostify, while still maintaining control with a customizable solution, giving them the best of both worlds. We will continue to enhance the Roostify platform to enable lenders to do more and consumers to have even more control over the home buying process.”

Prior to Roostify, Aji was Co-Founder and CEO of Impartus, a cloud-based, SaaS platform for higher education. Aji has spent over 25 years in management, engineering, and product development roles, bringing software, semiconductor, and imaging products from concept to market. Prior to Impartus, Aji managed the Optical Products Group Business at Intersil, where he oversaw the business development and design of optical sensors for the mobile, automotive, and consumer markets. Prior to that, he held Director and Senior Management positions at Aptina, inSilica, and Sun Microsystems. Aji holds a Bachelor’s Degree in Computer Engineering from the University of Pune and has done graduate research in Distributed Computing at University of Cincinnati.

“Consumer and industry pressure has made online mortgage capabilities necessary for those looking to remain competitive,” said Rajesh Bhat, CEO of Roostify. “Sandeep’s experience in product development will be invaluable as we continue to expand on the capabilities of our API, in turn allowing our customers and partners to extend our solution and offer more self-service and process automation.”

About Roostify
Founded by consumers looking for a better way to buy a home, Roostify leads the industry in delivering accelerated and transparent online mortgage experiences.  From enterprise banks to independent brokerages, dozens of lenders across the United States trust Roostify to speed up closings, reduce unnecessary work and give their customers a smooth, anxiety-free mortgage experience. Since 2014, Roostify has helped close thousands of home loans nationwide.

Roostify is privately funded and headquartered in San Francisco. For more information, please visit