Roostify Adds Mark McLaughlin as Vice President of Business Development

San Francisco, CA. (March 21, 2018) – Roostify today announced the addition of Mark McLaughlin as the company’s Senior Vice President of Business Development. McLaughlin will be responsible for formulating the company’s overall partner strategy, creating a scalable operational model, and further developing an ecosystem of technology partners and strategic alliances. 

“Roostify is a leader in the mortgage industry, transforming the borrower experience and enabling true digital transformation in lending through our cloud-based platform,” said McLaughlin. “I am excited to be part of the company’s future and forge new partnerships with complementary technology providers, lenders, and system integrators that move the industry forward.”

McLaughlin is veteran in enterprise SaaS business, coming to Roostify from DocuSign where he served as the company’s Vice President of Business Development responsible for Global SI Alliances and Industry GTM, including Financial Services. Prior to DocuSign, he served as Vice President of Business Development and Channel at Box, helping the company achieve revenue growth leading to a successful IPO. Previously, McLaughlin was a leader in Booz Allen’s technology practice. McLaughlin holds a BS in Business Management from San Diego State University.

"As Roostify enters its next phase of growth, our partnerships with technology providers, system integrators, and other ecosystem stakeholders will be critical to creating the best possible home buying experience for consumers and accelerating and maximizing value to our customers," said Rajesh Bhat, CEO and Co-Founder, Roostify. “Mark’s proven experience in creating value-driven trusted partnerships and his knowledge of our industry make him the ideal fit to further enhance our solution offering."

About Roostify

Founded by consumers looking for a better way to buy a home, Roostify leads the industry in delivering accelerated and transparent online mortgage experiences.  From enterprise banks to independent brokerages, dozens of lenders across the United States trust Roostify to speed up closings, reduce unnecessary work and give their customers a smooth, anxiety-free mortgage experience. Since 2014, Roostify has helped close thousands of home loans nationwide.

Roostify is privately funded and headquartered in San Francisco. For more information, please visit